Prima Facie - Olympus OM-D E-M5

Prima Facie (from Latin: prīmā faciē) is a Latin expression meaning on its first encounter, first blush, or at first sight. The literal translation would be "at first face" or "at first appearance", from the feminine form of primus ("first") and facies ("face"), both in the ablative case.      -Wikipedia

There were no announcement, no fanfare; no product launch and no excitement. The most talk about, most anticipated; most reviewed Micro Four Thirds camera, the Olympus OM-D E-M5 quietly appeared on the shelves of camera shops in New Zealand.

I was told by a shop assistant that Olympus has "abandoned" NZ a while back, we do not even have an Olympus distributor here; the shop people have to fill your Olympus order from Australia!

After reading a dozen of reviews on this most publicised camera, I was intrigued enough wanting to find out if the OM-D is really as hot as they say!

I got mine last week from Photo Warehouse for  NZ$1,560.00, that hard earned amount is for the body only!

My friend asked me why didn't I buy a kit?  For NZ$1,980.00 I can get the same black body with the "new" 12-50 power zoom lens, this rather long (non retractable) optics; like the camera body, is weather sealed!

Well, I personally do not have much respect for kid lens... oops, kit lens ;) The Olympus M.ZUIKO DIGITAL ED 12-50mm f3.5-6.3 EZ received a less than stella  review from DXO Mark.

Here then is my first encounter with this much hyped camera...

The OM-D is a mirrorless camera that trying to look like a DSLR, in this case; Olympus want you to believe it look like their original winning OM series of FILM based SLRs, duh!